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EXECUTIVE CHAIRMAN’S MESSAGE
IT HAS BEEN AN EXCITING AND REWARDING 12 MONTHS FOR EVERYONE AT
FOOD EMPIRE. FINANCIAL YEAR 2012 SAW ANOTHER RECORD REVENUE TOGETHER
WITH A HEALTHY BOOST IN OUR PROFITABILITY.
FRONTIER
• Food Empire products are exported to over 60 countries worldwide.
• Over 200 different types of consumables are marketed under Food Empire brands.
• Biggest market share of 3-in-1 coffee mix brand in Russia, Ukraine and Kazakhstan.
• Over 57% of the Group’s revenue comes from Russia, where flagship brand MacCoffee
is continuously ranked as the leading 3-in-1 coffee mix brand.
• Growing at a rapid pace of 15% a year, China’s annual coffee consumption rate makes
it the next big market to penetrate, besides India.
06
MacCoffee GOLD
Out of 6 highly reputable contenders
for the freeze-dried coffee segment,
MacCoffee qualified for the finals, coming
in top 3 in ‘Control Purchase’, a Channel
One Russia TV program, where a panel
of viewers, buyers and experts determine
which brands serve the finest products.