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SGX Mainboard-listed Food Empire
Holdings (Food Empire) is a global
branding and manufacturing company
specializing in the food and beverage
industry. The Group’s product portfolio
includes instant beverages, frozen
convenience food, confectionery
and snacks.
Food Empire produces a wide variety of
instant beverages such as regular and
flavored coffee mixes and cappuccinos,
chocolate drinks and flavored fruit teas.
The Group also markets instant breakfast
cereal, assorted easy-to-prepare frozen
foods, and snack items such as potato
chips, corn crisps, cookies and wafer rolls.
Food Empire’s products are exported to
over 60 countries, in markets such as
Russia, Ukraine, Kazakhstan, Central
Asia, China, Indochina, the Middle East,
Africa, Mongolia, Europe and the US.
The Group has 23 offices (representative
and liaison) worldwide. The Group
operates six manufacturing facilities
(Singapore, Russia, Ukraine, Malaysia,
Myanmar and Vietnam) and three
production facilities (Malaysia, Indonesia
and India).
Food Empire’s strength lies in its
proprietary brands – including
MacCoffee, Petrovskaya Sloboda,
Klassno, HIllway, Hyson, OrienBites and
Kracks. MacCoffee, the Group’s flagship
brand, has been consistently ranked
as the leading 3-in-1 instant coffee
brand in the Group’s core markets:
Russia, Ukraine and Kazakhstan. The
Group employs sophisticated brand
building activities, localized to match the
demographics and consumer trends of
the local markets in which its products
are sold.
Since its public listing in 2000, Food
Empire has won numerous accolades.
The Group has been recognized as one
of the “Most Valuable Singapore Brands”
by IE Singapore, while MacCoffee has
been ranked as one of “The Strongest
Singapore Brands”. Forbes Magazine
also has twice named Food Empire
as one of the “Best under a Billion”
companies in Asia.
Food Empire Holdings Limited Annual Report 2013
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